Flat pricing, not per-contact
ActiveCampaign bills by contacts, so cost rises as your database grows. Zeluto is flat — Free, then $29/mo and $99/mo — regardless of list size.
ActiveCampaign is a mature, deep marketing-automation platform with a capable automation builder and a built-in sales CRM. It is a strong, established choice — but pricing scales with your contact count, and the pieces you want (CRM, scoring, pages, higher sending limits) are spread across tiers, so getting the full toolkit usually means moving up the plan ladder.
Zeluto packs campaigns, multi-step journeys, lead scoring, analytics and attribution, and a RevOps pipeline into one flat plan — with deliverability you control built into the core, and pricing that stays put as your list grows.
ActiveCampaign bills by contacts, so cost rises as your database grows. Zeluto is flat — Free, then $29/mo and $99/mo — regardless of list size.
CRM, scoring, pages, and higher sending limits sit on different ActiveCampaign tiers. In Zeluto, campaigns, journeys, scoring, analytics, and RevOps are one platform, not features you unlock by upgrading.
Dedicated sending domains, provider fallback, and SPF/DKIM/DMARC health are built in and monitored, so inbox placement is something you manage, not hope for.
Zeluto runs on Cloudflare’s edge on a single data model, so the app and your public pages are fast globally without extra CDN setup.
ActiveCampaign’s builder is powerful but can get intricate. Zeluto is opinionated and operator-focused, so a lean team launches real campaigns and journeys quickly.
You want the whole marketing-and-revenue stack — campaigns, journeys, scoring, pipeline, and deliverability — on one flat plan, without moving up tiers to unlock pieces or paying more as your contacts grow.
You want the deepest, most battle-tested SMB automation builder with a huge recipe and integration library and an established sales CRM, and per-contact pricing across tiers fits your budget.
ActiveCampaign is a deep, proven automation suite priced by contacts and split across tiers. Zeluto gives you the full marketing-ops and RevOps stack on one flat plan, with deliverability built in.
See also: the best ActiveCampaign alternatives.